Shanghai, China
Yune In Shanghai Sales Office by HZS Design is a space that balance luxury, functionality, and aesthetic appeal going beyond a typical sales office and serving as an immersive experience where potential clients can experience the elegance and sophistication of the brand.
Positioned on the backdrop of a 300-billion-level online new economic and technological innovation belt, it inherits the global master aesthetics and high-end DNA of Hopson M-Series, creating an approximately 880,000 square meters flagship TOD (Transit-Oriented Development) complex.
The project encompasses a diverse range of formats, including Cifi Mall, high-end residences, iconic buildings, ultra five-star luxury hotels, CEO mansions, and 5A Grade-A office buildings.
As the first riverside project of Hopson M-Series, Yune In Shagnhai heralds the era of Huangpu River Riverside 4.0.
For its architectural elements, the Yune In Shanghai Sales Office has been awarded a 2024 International Architecture Awards by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
The Life Experience Pavilion, as the first completed project of YUNE IN SHANGHAI, emphasizes a profound reflection on ecology, future, and quality.
It creates immersive spatial experiences and a comfortable and appropriate spatial scale within a serene architecture, shaping a warm and interactive platform for neighborhood culture.
It allows people to return to simple and genuine neighborhood interactions, fostering new relationships among neighbors, and allowing harmonious connections between individuals to flourish in the blend of scenarios.
The functional spaces include a dual-entry lobby on the basement level and the second basement level, lounge area, children’s activity zone, co-working space, tea room, and a four-thirty oclock classroom.
The project is located in the riverside area between the inner and outer ring of Huangpu District, Shanghai.
The original site was a second-tier old neighborhood, mainly consisting of private residences and some alleyways. Surrounding the project, there are historical buildings with distinctive architectural styles.
Due to the limited site area, the design aims to create a multi-dimensional experiential space with modern art, elegance, and luxury through features such as hotel-style drop-off, entrance display area, connecting corridors, water courtyard, and a leisure area under the shade of trees in the rear.
The building’s exterior façade predominantly features modern and light-colored elements, and the landscape is designed to complement it, presenting a distinct departure from traditional demonstration areas.
The goal is to create a modern demonstration space with a luxurious hotel-like ambience, while showcasing Shanghai’s urban characteristics.
The interior design draws inspiration from traditional Chinese culture, rooted in the present, and aspires to inspire life concepts and explore the future.
Thus, the architects have created a unique “Modern Oriental” design language, infusing the East with modernity and using modernist techniques to construct emotional images that carry the collective memory of the East.
The design revolves around people and life, returning to life both at the level of spatial essence and emotional depth.
Embracing this design language, the architects delve into the historical context of Shanghai, combining its unique cultural and artistic essence to create a natural and refined living space.
While emphasizing comfort, the design presents a contemporary interpretation of Eastern aesthetics.
Guided by the philosophy rooted in Eastern culture and oriented towards the present and future, this project is a contemporary realization of poetic dwelling, ultimately returning to the spiritual values of Eastern aesthetics.
Project: Yune In Shanghai Sales Office
Architects: HZS Design (Shanghai) Co., Ltd.
General Contractor: China Construction Second Engineering Bureau Co., Ltd.
Client: Shanghai HOPSON Binjiang Real Estate Development Co., Ltd.
Photographers: Yune In Shanghai
