Eindhoven, The Netherlands
The new Philips’ Sonicare for Kids – Design a Pet Edition is designed to prevent cavities, build good habits, and create their own personal design with fun, reusable stickers.
Philips’ Sonicare for Kids – Design a Pet Edition has been awarded a 2023 Good Design Award by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
Parents have unmet needs of their kids oral care routines, which feed into a lack of confidence and reassurance that it’s well on track and that kids are motivated enough to brush without parents’ involvement.
This gentle rechargeable toothbrush effectively removes plaque, and unique stickers are good for renewal of fun each time they change the look and designed to be better engaging for child.
This new electric toothbrush coaches kids to build healthy habits with its SmarTimer that keeps them brushing for a full 2 minutes and KidPacer makes sure they switch to a new area of the mouth every 30 seconds.
Parents can choose between Gentle and Extra Gentle settings, with a rubberized brush head for a comfortable clean as developing teeth need extra protection.
There is also a free Sonicare for Kids app that supports kids as they brush twice a day for the full dentist-recommended 2 minutes and have fun doing it!
Project: Philips Sonicare for Kids – Design a Pet Edition
Designers: Philips Experience Design Team, Philips Experience Design
Manufacturer: Philips N.V.
