Singapore, Singapore
SCA Design has designed the office expansion of the LinkedIn Hqs in Singapore inspired by the vibrancy and commonality of the district, the design aims to “bring the outside in” – a refined translation of the culture of alfresco and outdoor squares where meaningful interactions take place.
LinkedIn Office Expansion has been awarded a 2023 Good Design Award by The Chicago Athenaeum Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
LinkedIn’s “neighborhood” comprises living essentials – a Micro Kitchen, open-plan workstations, a team hub, and both enclosed and open collaboration areas.
It was designed as a representation of contemporary Singapore, with landmarks depicted in commissioned artwork, and iconic bridges used as room names.
The Singapore premises is LinkedIn’s third office to be established in the Asia-Pacific region, after India and Australia.
It serves as the Asia-Pacific headquarters, acting as a link for the company’s strategic partnerships, member engagement, and sales and marketing in the region.
In achieving the design intent, focus was placed on the selection of materials to accurately underscore the local context.
Adopting “outdoor” materials and incorporating biophilic elements are some of the strategies employed in the design process.
Besides materiality, the design language of the surrounding architecture as influenced by a culture or era, is also subtly translated through shapes, colors, and patterns, creating a feeling of familiarity with the Singapore context.
In addition, a variety of workspace types are provided. For those who prefer working in their own private space, they could work in the individual booths.
For those who prefer constant interaction, they could work at the open desk areas.
Should a team need to have a quick meeting, they can easily regroup at one of the open collaboration areas.
Project: LinkedIn Office Expansion
Designers: Elli Wang and Ng Suang Wei, SCA Design
Client: LinkedIn Singapore Pte Ltd
