Sydney, New South Wales, Australia
Australian designer Tom Fereday has collaborated with furniture Australian manufacturer King Furniture on a new collection for tables based around four factors: straightforward design, celebrating materials and manufacturing processes, designing from the inside out, and premium quality.
Fereday’s first Eto Desk for King won a recent 2019 Good Design® Award from The Chicago Athenaeum.
The Eto is a unified desk designed to appropriately consider how people work today. It was designed in consideration of how people work with interchangeable lighting and charging accessories.
The first desk in the world to offer an interchangeable lighting and charging accessories hub, the Eto series considers how people truly work and live. Integrating power, wireless charging and lighting seamlessly into one sophisticated minimal design allowing people to truly customize the table to suit their needs.
An adjustable light and wireless charging table can simply be plugged into any leg junction and customized to suit anyone’s needs.
A slim integrated drawer unit offers storage for both everyday desk items such as laptops and stationary alongside the charging table and light accessories allowing for multi-use of the table within the home environment.
Including concealed power, USB and cable management Eto attempts to clear the unnecessary clutter of objects and cables normally associated with desks.
Eto is constructed from a unique extruded oval profile aluminium frame and finished with FSC rated oak, walnut and black japan veneered tabletop.
The Eto table is the first collection to be launched by Tom Fereday in collaboration with King Living and is available in a range of sizes and finishes designed to suit any home.
After the success of the Eto, Fereday has also launched the new Eto dining tables and Eto coffee tables.
Built upon the same aesthetic foundations of the Eto desk, these new products use the same classic details including an oval leg profile.
Available in a rectangular or round option, the Eto dining table is ideal for an open plan or apartment-style living.
The rectangular Eto table is available in two sizes and can seat 6 to 8 guests.
The entire collection can be specified in Carrara or Nero Marquina marble finishes, as well as veneer finishes.
Combining state-of-the-art design with 21st-Century practicality, the Eto collection proves to be a lifestyle piece that covers all aspects of life: working, dining and living.
Project: Eto Collection
Designer: Tom Fereday Design
Manufacturer: King Furniture Australia Pty Ltd.