Boston, Massachusetts, USA
American sportswear brand Reebok, in collaboration with Eames Office, launches a new collection of sneakers that reimagines furniture and toys, designed by Charles and Ray Eames.
Eames Office x Reebok Classic Leather’s collection consists of three pairs of sneakers inspired by Eames Elephant, rosewood material, and Eames Coloring Toy.
“The partnership aims to preserve and spotlight the Eameses, educating both old and new about their history and legacy,” said Reebok footwear designer Nathan Chang.
“With our previous collection, we highlighted Charles and Ray themselves — for this second season we wanted to speak to Charles and Ray Eames’ work in furniture design.”
Each of the trainers takes the Reebok Classic Leather as a base and incorporates iconic elements from one of the Eameses’ original designs.
The Classic Leather Elephant sneaker refers to the Eames Elephant children’s toy, which was developed by the designers in the 1940s. It has a removable elephant head as a cover to the lace area and they come in three colors, elephant grey, red and bright lime.
The Classic Leather – The Coloring Toy is covered in geometric outlines, which people can color in to create their own unique shoes. Its insole features the original Eames Coloring Toy logo.
The Classic Leather Rosewood, Reebok mimicked the woodgrain appearance of rosewood, which forms part of several chairs and ottomans designed by the couple.
All shoes come packaged in a shoebox designed by the Eames House — also known as Case Study House No. 8 in Los Angeles.
Project: Eames Office x Reebok Classic Leather
Designers: Nathan Chang, Reebok, and Eames House
Manufacturer: Reebok