Herzogenaurach, Germany, USA

It was only a matter of time that PUMA and Porsche would cross paths to create a limited and unique footwear line celebrating the legacy of the eight generations of the Porsche 911 Turbo – an ideal match to the Puma motto “Forever Faster.”

The entire set includes eight different sneakers to spotlight eight generations of the 911 Turbo sports car.

For the collaboration, PUMA selected its Future Rider and motorsport-inspired Speedcat silhouettes to create two limited collections: “Air-Cooled” and “Water-Cooled.” The Future Rider was chosen to represent the first four generations of air-cooled 911 Turbos, Type 930 3.0 L and 3.3 L, Type 964 and Type 993, and the Speedcat picks up the more recent variants, the Type 996, 997, 991 and 992.

“To see the Porsche heritage so seamlessly translated into the design language of PUMA has been a thrill,” said Pedro Mota, Vice President of Marketing, Porsche Cars North America, Inc.

“Introducing a new generation of the 911 Turbo this summer was exhilarating, and working with PUMA to celebrate the occasion has allowed us to share our sports cars beyond our core enthusiasts.”

Anja Egger, Head of Business Unit Marketing PUMA Motorsport, explained: “When Porsche approached us to design a capsule to celebrate the iconic 911 sports car we were immediately taken by the idea. Our 70s inspired Future Rider silhouette perfectly captures the historic era of the AirCooled Porsche 911 sports car, while the Speedcat is a true race inspired style capturing the slick lines of the water-cooled generations of 911. We are excited to release this capsule to Porsche and PUMA fans alike.”

Designers: Porsche Cars North America, Inc.
Manufacturer: PUMA SE