Gaiarine, Treviso, Italy
Designed by Pier Luigi Frighetto for the Italian brand Pianca, this armchair has garnered attention for its enveloping design and commitment to eco-friendly materials, with its substantial volumes it is perfect for any home setting.
Its organic design characterizes its rounded and generous shapes, while the use of special polyurethanes for the padding, derived from renewable sources and made with plant-based components, ensures unparalleled softness and a reduced environmental impact.

For its sustainable design, the Regina Armchair has recently won a 2025 Green Good Design Award by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
The result is a welcoming and warm embrace, material and reassuring.
The base is made of MDF panel, with wood sourced from certified sustainably managed forests to combat deforestation.
The supporting structure is made of steel, for a discreet and solid support.
Regina was conceived in accordance with the principles of the circular economy: its structure is disassemblable, a fundamental aspect to ensure a longer product life cycle.

This feature allows you to easily replace each individual component in case of wear or damage, without having to replace the entire armchair.
An advantage not only economic, but also environmental, which contributes to reducing waste and the impact on the ecosystem.
Once it reaches the end of its life cycle, Regina can be easily broken down into its individual parts, facilitating the material recycling process.
Each component can be separated and reintroduced into the production cycle, creating new components for products and further reducing the need to use virgin resources.

A virtuous example of this process is polyurethane: once separated from the other components, it can be recycled to obtain polyurethane agglomerates, versatile materials that are used in various sectors, from construction to automotive, from furniture to packaging.
In this way, even a material that would otherwise be destined for disposal can be recovered and transformed, contributing to a more sustainable and circular economy.

Project: Regina Armchair
Designers: Pier Luigi Frighetto
Manufacturer: Pianca SpA.
Photographers: Photografica Studio












