Roeselare, Belgium
Creating a memorable trade show experience requires more than structure alone — lighting plays a critical role in attracting attention and elevating brand presence.
LightLine is an innovative integrated rubber accent lighting solution designed specifically to work seamlessly with beMatrix portable and modular trade show frames.
Combining flexibility, durability, and dynamic illumination, LightLine offers exhibitors a simple way to add striking visual impact to any display environment.
LightLines by beMatrix ,won a 2025 Good Design Award from The Chicago Athenaeum: Museum of Architecture and Design and European Centre for Architecture, Art, Design, and Urban Studies.
Engineered to integrate directly into beMatrix builds, LightLine enhances exhibit designs with smooth, evenly distributed lighting that complements both modern and custom configurations.
Its flexible rubber construction allows it to adapt easily to nearly any shape or layout, making it an ideal solution for creative exhibition spaces that demand both function and style.
One of LightLine’s standout advantages is its versatility. The system is available in two distinct form factors, each designed to accommodate different installation needs and aesthetic goals.
The first option, Cover LightLine, attaches to the exterior of beMatrix frames using specialized Cover Clips.
This configuration allows designers to add bold illuminated accents along the outer edges of structures, helping displays stand out across crowded show floors.
The second option, Profile LightLine, is designed to fit directly within the grooves of corner profiles.
This integrated approach delivers a cleaner, more subtle lighting effect while maintaining the sleek appearance of the frame system itself.
Both versions feature integrated RGBW LED technology, enabling a broad spectrum of colours and lighting effects.
Whether the goal is to create vibrant brand-focused illumination, ambient mood lighting, or dynamic colour transitions, LightLine provides the flexibility to match virtually any design vision.
In addition to its colour capabilities, LightLine is engineered for consistent illumination.
The LEDs are evenly distributed throughout the rubber material, ensuring smooth and uniform light output without visible hotspots or uneven brightness.
The result is a polished, professional appearance that enhances the overall quality of the exhibit.
By combining modular compatibility, adaptable materials, and advanced lighting technology, LightLine offers exhibitors and designers a powerful tool for creating visually engaging trade show environments.
From subtle highlights to dramatic illuminated features, LightLine brings displays to life while maintaining the portability and efficiency that beMatrix systems are known for.
Project: LightLines
Designers: Samantha Werbrouck, Hein Claerhout, beMatrix
Manufacturer: beMatrix
