Manisa, Turkey
Vestel’ s Daewoo 2K23 New Series Washing Machine is designed with a focus on minimalist design and sustainability promoting the use of recycled and bio-based materials.

The interaction area that is well-defined with a chamfered frame and the characteristic blue add-on on the door handle completes the design language to maintain brand identity among other appliances in this New Series and gives a character to the product.
Daewoo 2K23 New Series has recently been awarded a 2023 Good Design Award by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
In addition to its outstanding design, the appliance also offers technological improvements which makes life easier.

Functions such as the steam generator, Pyrojet Technology, Hyroboost Technology, door, and drum light provide an effortless and practical experience.
Hydro-Boost is an innovative technology that works by effectively mixing water and detergent and spraying it onto the laundry from 20 different points of the drum.
With this technology, more effective washing performance is achieved in a shorter time.
It is also possible to control it remotely by smart devices, thanks to built-in Wi-Fi technology.

Project: Daewoo 2K23 New Series Washing Machine
Designers: Vestel White Industrial Design Team, Vestel Beyaz Eşya San. ve Tic.AŞ
Lead Designer: Melis Öztürk
Manufacturer: Vestel Beyaz Eşya San. ve Tic.AŞ.












