Schiedam, The Netherlands
Led by Xin Song and his design team at BYD Auto, the Dutch-based BYD Company has developed “Home away from “Home”—design theme for their new 12-meter-long electric bus as a result of careful consideration of the future of vehicle electrification, placing it into the context of a true passenger experience.
The journey towards BYD’s latest 12-metre eBus design was the result of the globally-renowned Vision in Product (or ViP) design ethos; the culmination of a long-term, multi-layered working process.
BYD’s design team immersed itself in design exhibitions, inspirational presentations and by working closely with design experts outside of vehicle manufacturing in order to assemble the fundamental Home from Home building blocks.
The Home from Home design’s interior and exterior are perfectly harmonized, creating an inviting mobility experience for passengers.
The smooth roofline removes equipment from sight for clean aesthetics, while the vibrant orange and cool, calm, pastel-blue create a dynamic contrast.
Inside, the cabin colors, subtle material finishing and ambient lighting create a spacious and relaxing atmosphere.
From a technology perspective, the digital mirror and new dashboard display are both safer and future-proof.
A lightweight body structure, battery management system and new CO2 air conditioning lower the energy consumption.
“Few people realize the constraints that exist in designing a passenger-carrying vehicle,” said BYD Europe Managing Director, Isbrand Ho.
“Functionality is paramount and safety is the prime concern.”
“Our designers made a Home from Home experience built into a stunningly attractive vehicle
design; one that delivers a striking on-road presence and a safe, comfortable and calming
environment for passengers.”
Designers: BYD Europe B.V.
Design Team: Xin Song, Haozheng Zhu, Peter Kiela, Remy Gadellaa, Dajiang Deng, Gerberam Vledder, Huihua Zheng, Zhenhua Wen, Qi Guo, Weiye Lin, Jun Hu, Binbin Ruan, and Keke Wang
Manufacturer: BYD Auto Industry Co., Ltd.