St. Paul, Minnesota, USA
3M is committing to reduce its use of new plastic made from petroleum.
By 2025, 3M aims to achieve a new sustainability goal: reduce dependence on virgin fossil-based plastic by 125 million pounds.
Designed by 3M design, the company’s new Scotch-Brite® Greener Clean Non-Scratch Scrubbers won a recent 2021 Green Good Design® Award from The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
“The materials and infrastructure that support a global transition away from petroleum-based plastics are undergoing rapid transformation and there’s palpable momentum for change,” said Gayle Schueller, 3M senior vice president and chief sustainability officer.
“3M has a history of applying science to create sustainable alternatives to plastic and with this public goal, it will be easier to share these solutions and collaborate with others on advancing a global circular economy.”
To achieve this new goal, 3M is innovating the products and packaging in its Consumer Business Group.
Advancements will include use of recycled content and bio-based plastics, and designs to decrease overall plastic use.
Scotch-Brite® Greener Clean Non-Scratch Scrubbers, which are made with 75% post-consumer recycled plastic and encased in recyclable packaging made from 100% recycled content, offer a prime example of the improvements 3M is making.
3M is implementing its transition away from new plastic quickly and aims to achieve the 125- illion-pound reduction—more than five times the weight of the Eiffel Tower—by the end of 2025.
“The time is now,” said Jeff Lavers, group president, 3M Consumer.
“The pandemic has created significant new ways of doing business that can benefit both the economy and environment. We will change how we bring products to market, to benefit our customers and our consumers.”
Plastic pollution is a pressing global challenge, and the production of fossil-based plastics negatively impacts the global climate through the release of greenhouse gas emissions.
A recent study from the Center on International Environmental Law found that by 2050, emissions from the plastic industry will be equivalent to those of 615 coal plants—totaling more than 2.75 billion metric tons of carbon dioxide equivalent (CO2e). By reducing use of this material, 3M can help address these challenges— ultimately aligning with its existing efforts to minimize waste and recent goal to achieve carbon neutrality in its operations by 2050.
3M continues to work with its researchers, engineers, and scientists, as well as suppliers, customers, nongovernmental organizations, and community leaders to improve the circularity of 3M products and materials. 3M requires every new product to have a Sustainability Value Commitment that drives impact for the greater good. Commitments include recyclability, using recycled or renewable materials, opportunities for reuse at the end of a product’s lifespan and more.
“An essential element of becoming more circular is incorporating more recycled content and sustainable biomass in our products,” said Brendan Edgerton, director of circular economy at World Business Council for Sustainable Development (WBCSD).
“Without it, we cannot achieve a society in which nine billion people can live well within planetary boundaries. I applaud 3M’s commitment to the circular economy as illustrated in their new goal and we look forward to supporting them in achieving it.”
3M has been a part of the Ellen MacArthur Foundation to advance circular economy since 2019 and is collaborating with fellow members to drive greater global impact.
The company has supported The Recycling Partnership for more than four years, and in 2020, it provided the initial investment for the Recycling Inclusion Fund to advance recycling infrastructure and education, and research into the challenges that prevent a more equitable recycling system.
3M was an initial funder for Closed Loop Partners in 2014 and joined fellow founding investors to reinvest more than $54 million in 2020.
More recently, 3M has also co-funded projects like the U.S. and Canada Recycling Infrastructure and Plastic Waste Map—a first-of-its-kind public tool highlighting and tracking the diversity of plastic waste as well as opportunities to recapture valuable plastics and re-incorporate them into the manufacturing supply chain.
“In a resource-constrained world, advancing a circular economy means moving away from the costly extraction of limited raw materials, including fossil fuels, to make virgin plastic. There are enormous environmental, social and economic benefits to treating existing plastics as a resource, maximizing their value and keeping them in play,” said Bridget Croke, managing director at Closed Loop Partners.
“We’re proud to be a long-time partner of 3M; their commitment to reduce their dependence on virgin plastics sets a precedent for how industry leaders can strengthen the market for recycled plastics and drive circularity forward.”
Project: Scotch-Brite® Greener Clean Non-Scratch Scrubbers
Designers: 3M Design