Primo Orpilla creates a spontaneous new-thinking ‘innovative center’ as a space where McDonald’s can speak to an increasingly urban and health-conscious culture
After Primo Orpilla and his team at Studio O+A partnered with McDonald’s on a new corporate headquarters in Chicago’s West Loop, the San Francisco-based design firm shifted its attention to the Innovation Center for a similarly fresh look at the spaces where fresh looking is the principal activity of the day.
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