As PepsiCo’s first-ever chief design officer, Mauro Porcini, who is responsible for leading innovation by design across the company’s food and beverage portfolio, extending from physical to virtual expressions of the brands, including product, packaging, events, retail activation, architecture, and digital media, has been named as this year’s laureate for The American Prize for Design by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.